(04)Search & AI visibility
Generative engine optimisation (GEO) is the work of making your brand easy for AI assistants like ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews to find, understand and recommend. These tools build answers from what the web says about you, so we make those facts consistent, credible and reachable, then track how often you are mentioned against your competitors.
(01)what we do
what GEO covers.
- 01
AI visibility baseline
A set of prompts your buyers would ask, run across the main assistants, recording who gets mentioned, how, and from which sources.
- 02
Entity optimisation
Your name, description, founders, services and locations stated the same way on your site, profiles, directories and Wikidata where you qualify.
- 03
Organization schema and sameAs
Structured data that ties your website to your official profiles, so systems can connect the brand to the right facts.
- 04
Authority signals
A plan for mentions, reviews, listings and coverage on the sources AI assistants already cite in your category.
- 05
AI crawler access
robots.txt, llms.txt, rendering and Cloudflare bot settings checked, so answer engines can actually read your pages.
- 06
Prompt tracking
The same prompts rerun on a schedule, with mention rate, position, sentiment and cited sources reported against named competitors.
(02)who it is for
this is for you if.
- Buyers tell you they asked ChatGPT or Perplexity for options, and you were not on the list.
- AI assistants describe your business with old, wrong or competitor information.
- You rank well on Google, but AI Overviews quote other sites for the same questions.
- You have no idea whether AI search is sending you anything at all.
(03)how we work
how it runs.
- 01BaselineRun the prompt set across assistants, record mentions and cited sources, and audit crawler access and brand facts.
- 02Fix the factsMake your entity data consistent everywhere it appears, add schema and sameAs, and open access to answer crawlers.
- 03Build authorityWork through the cited sources in your category: listings, reviews, comparisons and coverage where you have a real case to be included.
- 04TrackRerun the prompts monthly and report mention rate, accuracy and sources, so the next round of work goes where the gaps are.
(04)what connects around it
one service, or part of the system.
- 01GEOthis service
- 02Entity optimisation
- 03GEO content
- 04SEO
- 05AI visibility monitoring
- 06Analytics
(05)questions
GEO, answered.
GEO, or generative engine optimisation, is the work of getting your brand mentioned and cited in AI-generated answers from tools like ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews. It covers consistent brand facts, authority on the sources these tools rely on, access for AI crawlers and tracking of how often you appear.
SEO aims to rank your pages in search results; GEO aims to have AI assistants mention and cite you inside their answers. They share foundations like a crawlable site and strong content, but GEO puts more weight on entity consistency, third-party mentions and prompt-level tracking.
No. AI assistants choose their own sources and their answers vary from one run to the next. We do the work that makes you easier to find and trust, and we measure your mention rate across a fixed set of prompts so you can see the trend.
We run an agreed set of buyer prompts across the main assistants on a schedule and record whether you are mentioned, where in the answer, how you are described and which sources are cited. Where analytics allows, we also report visits referred from AI tools.
(07)your move
start with GEO.
Tell us what you are trying to fix. We will show you what we would do first, what it connects to, and what it would take.
growth audit · 30 min · google meet · with the founders
- 01
the bottleneck
Where time, money or customers are leaking, in your tools and numbers.
- 02
the first build
What we would automate, build or optimise first, and why that one.
- 03
what it takes
Scope, timeline and a fixed price. If we are not the right fit, we say so.
opens the calendar right here
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